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Soft plastics recycling looks set to return to supermarkets. Cutting back on plastic would be even better

  • Written by Louise Grimmer, Associate Professor of Marketing, Tasmanian School of Business and Economics, University of Tasmania
Soft plastics recycling looks set to return to supermarkets. Cutting back on plastic would be even betterJulia M Cameron/Pexels, CC BY

Imagine the weight of three Sydney Harbour Bridges. Between 2022 and 2023, product manufacturers were responsible for 540,000 tonnes (or three Sydney Harbour Bridges) of soft plastic packaging in Australia. Even worse, only 6% was recovered for recycling.

Following the spectacular collapse of REDcycle’s recycling...

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